Customer Value Manager – Benin

About the role

The Customer Value Manager will support Canal+ Benin in protecting and growing its subscriber base by enhancing customer value, usage, and activity rates. Reporting to the Direction of Canal+ Benin, the role focuses on multi‑channel relationship strategies to meet business objectives.

Key responsibilities

• Develop and maintain deep knowledge of the subscriber portfolio and its evolution.
• Identify tension points, proactively alert internal teams and partners, and provide analytical insights on subscriber behavior.
• Design and deploy multi‑channel contact plans to achieve churn reduction and ARPU growth.
• Act as the primary liaison on loyalty and development initiatives, monitoring key performance indicators such as churn and ARPU.
• Drive portfolio evolution projects aligned with the company’s strategic goals.

Required profile

• Strong analytical mindset with the ability to translate data into actionable recommendations.
• Experience in subscriber management, customer retention, or related fields within media or telecom.
• Excellent communication skills to interact with internal stakeholders and external partners.
• Proactive attitude, capable of identifying issues and proposing solutions.

Required skills